Select Page

Trends of B2B eCommerce in 2022

Anisha Bahukhandi
Published: June 2, 2022

Maximize the Growth of your eCommerce with features tailored for B2B customers!

With the advancement in technology, Digitization has overruled the traditional methods. Online stores are a big relief for the customers because of the ease offered in the purchase process.

Advancements in eCommerce are the reason that it can never go out of the trend. Hence, if you are running an eCommerce business then you need to upgrade it as per the requirements of the clients. However, to follow this approach you have to know your customer type.

If you are selling your products or services to businesses then your approach should be different than ordinary eCommerce stores. Introducing B2B eCommerce for the need of business transactions. 

B2B eCommerce

What is B2B eCommerce?

B2B e-Commerce, also known as business-to-business e-Commerce; is defined as the sales of goods or services between businesses via online channels. Replacing the traditional ways of receiving orders via telephone or mail), transactions are carried out digitally, which helps lessen a great number of overhead costs.

Searching for an experienced
Odoo Company ?
Read More

As per research by Bigcommerce, 80% of B2B buying decisions depend on a buyer’s direct or indirect customer experience, and 87% of B2B buyers would pay more for a supplier with a better eCommerce portal and experience, an increase from 81% in 2020 and 74% in 2019.

Usually, purchases for businesses are just not handled by a single person; hence, you need to upgrade your eCommerce store so that multiple people from a company can make purchases from your online store.

Steps followed to Build a B2B eCommerce

Steps followed to Build a B2B eCommerce

Building a B2B eCommerce consists of several technical factors you need to take care of before starting. In this blog, you’ll know a step-by-step guide on building a B2B e-commerce website with tips and insights. 

To be successful in B2B eCommerce; you need to plan for an eCommerce business model. 

Plan Your Resources

Before starting to work on anything you need to plan a strategy to make it work properly. You need to draw an outline for all the required resources to avoid future mess and flawless functioning. 

Flow Design

One should never ignore flow designing before developing any software as it helps you to be aware of most of the future complications. And, helps to build a perfect B2B eCommerce.

Select The Apt Platform for Your B2B eCommerce

Choosing the right platform is the utmost step to proceeding with any type of eCommerce development. You need to make sure the platform aligns with your long-term business goals for your B2B eCommerce.

UI/UX Design

Design should be really good and easy to navigate while developing the app. It is the part with which the customer is going to interact the most; and also plays a vital role in dropping the good/bad impression of your business. Hence, it is important to make sure that the app is easy-to-use. 


Once each part is done, here comes a very important part which is the development of the B2B eCommerce. You need to make sure that the production is bringing value to its users. It should be taken care that the code used should be simple and effective.

Quality and Assurance

After B2B eCommerce Development, another important part is to test the application and the app should go for improvement if required. This step makes sure that the app build is bug-free.


After support is required in app development so that if users face any type of complications while using the app can report their issues which can be fixed in a minimum time.

Manage Your B2B eCommerce in Odoo

Odoo is an open-source platform that holds every capability for your business to run an efficient B2B eCommerce. The best part about Odoo is you get the full power of a strong ERP system in a nice Webshop UI; isn’t it awesome!

Benefits You Get For Your B2B eCommerce in Odoo:

  • Multi-Website Support
  • Multi-Language Support
  • Multi-Currency Support
  • Multi-Warehouse Support
  • Customer Specific Pricelist
  • UOM Support

Webkul: For B2B eCommerce Development in Odoo

Webkul is providing development, Implementation, and Consultation services in Odoo for 9 years(When Odoo was OpenERP). All the way from pioneering the Odoo marketplace in the market to developing a SaaS solution for our customers, we have come a long way now. 

With more than 550+ ready-to-deploy modules; including a dedicated Mobile app, Odoo Multi-Channel connectors with more than 10 different popular e-commerce platforms, and our extensive customization services, we have been able to contribute to the growth of over 1500 businesses worldwide.

Webkul proves to be one of the best Odoo Development companies over the last many consecutive years. Hence, choosing Webkul for B2B eCommerce Development in Odoo is the right decision for your business. 

We Would Love to Hear From You!

Hope you find the blog Webkul: Official Odoo Partner interesting! If you have any feedback then please feel free to share in the comments below.

Also, check our store page to go through our Odoo modules.

However, if you have any doubts or queries then create a ticket or drop us a mail at [email protected]

Thanks for paying attention!!

🙂 😊