product-led engineering perspective | bol.com

What is a product-led organization? If you google it you will find a definition in the 1.4 billion answers similar to this:
Product-led means being guided by the potential of products and product teams, and breaking down the silos between “the business” and “the product”. The business IS the product.
At bol.com, we are on our own journey to discover what product-led means. And we see similarities with the other journeys like becoming Agile, implementing DevOps, move to the cloud we went through. Only when we start to ask our Engineers what they need it really starts to fly